Wolf Bass Green Label: Premium Wine In Premium Plastic Bottles
http://www.dailyfix.co.uk/articles/3567/1/Wolf-Bass-Green-Label-Premium-Wine-In-Premium-Plastic-Bottles/Page1.html
By Chief Editor
Published on 27 Sep 2007
We all know the potential dangers of flexing the plastic at Christmas,
but thanks to the introduction of Wolf Blass Green Label, a premium
Australian range in revolutionary 750ml PET (Polyethylene Terephthalate)
bottles, this Christmas plastic promises to be our friend!
but thanks to the introduction of Wolf Blass Green Label, a premium
Australian range in revolutionary 750ml PET (Polyethylene Terephthalate)
bottles, this Christmas plastic promises to be our friend!
Wolf Bass Green Label: Premium Wine In Premium Plastic Bottles
Lighten Your Christmas Load With Some Fantastic Plastic!
We all know the potential dangers of flexing the plastic at Christmas, but thanks to the introduction of Wolf Blass Green Label, a premium Australian range in revolutionary 750ml PET (Polyethylene Terephthalate) bottles, this Christmas plastic promises to be our friend!
Designed to have all the aesthetic qualities of traditional glass, the brand new 750ml bottles are made from premium plastic and have a screw cap to retain freshness. Not only is PET unbreakable, but it is more user friendly and convenient as the bottles are lightweight and easier to carry, weighing on average just one tenth of a glass wine bottle - meaning consumers wont have to struggle home from the big Christmas shop, or to their Christmas parties, laden with weighty shopping bags.
In fact seeing is believing the new bottles look so much like glass, theres visually very little difference to the untrained eye. The only marked change is the height - despite containing the same volume of wine, the PET bottle is 33 per cent shorter for easier storage in a refrigerator it also means you can cram more in your Christmas cupboards, a time when space is at a premium!
Jeremy Gibson from Wolf Blass says: "We wanted to introduce a bottle with increased portability and convenience that would suit todays modern lifestyles. We are confident that consumers will continue to enjoy the same Wolf Blass quality that they know and trust, with the same 750ml volume. The added advantages of Green Label are its lightweight format, unbreakable bottle and recyclable packaging."
Wolf Blass screwcap convenience makes it the choice for taking to all social ocassions this Christmas. The outside may have changed but on the inside the wine is the same quality Wolf Blass customers would expect. The Green Label Chardonnay and Green Label Cabernet Shiraz are made from grapes grown in South Australias premium vineyards, including the Barossa Valley, home of Wolf Blass Winery, and are crafted in a fruit-forward style that is ready to drink. Lighter in style, while retaining the same premium quality you would expect from the winemakers behind the much-trusted and best-selling Yellow Label range, Green Label wines have a nine month shelf life.
Wolf Blass Green Label is available at leading supermarkets and independent stores from 13th August, RSP £7.49.
We all know the potential dangers of flexing the plastic at Christmas, but thanks to the introduction of Wolf Blass Green Label, a premium Australian range in revolutionary 750ml PET (Polyethylene Terephthalate) bottles, this Christmas plastic promises to be our friend!
Designed to have all the aesthetic qualities of traditional glass, the brand new 750ml bottles are made from premium plastic and have a screw cap to retain freshness. Not only is PET unbreakable, but it is more user friendly and convenient as the bottles are lightweight and easier to carry, weighing on average just one tenth of a glass wine bottle - meaning consumers wont have to struggle home from the big Christmas shop, or to their Christmas parties, laden with weighty shopping bags.
In fact seeing is believing the new bottles look so much like glass, theres visually very little difference to the untrained eye. The only marked change is the height - despite containing the same volume of wine, the PET bottle is 33 per cent shorter for easier storage in a refrigerator it also means you can cram more in your Christmas cupboards, a time when space is at a premium!
Jeremy Gibson from Wolf Blass says: "We wanted to introduce a bottle with increased portability and convenience that would suit todays modern lifestyles. We are confident that consumers will continue to enjoy the same Wolf Blass quality that they know and trust, with the same 750ml volume. The added advantages of Green Label are its lightweight format, unbreakable bottle and recyclable packaging."
Wolf Blass screwcap convenience makes it the choice for taking to all social ocassions this Christmas. The outside may have changed but on the inside the wine is the same quality Wolf Blass customers would expect. The Green Label Chardonnay and Green Label Cabernet Shiraz are made from grapes grown in South Australias premium vineyards, including the Barossa Valley, home of Wolf Blass Winery, and are crafted in a fruit-forward style that is ready to drink. Lighter in style, while retaining the same premium quality you would expect from the winemakers behind the much-trusted and best-selling Yellow Label range, Green Label wines have a nine month shelf life.
Wolf Blass Green Label is available at leading supermarkets and independent stores from 13th August, RSP £7.49.